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Are you looking for effective methods to drive traffic to your web site? Rand Fishkin posted this great article that outlines 10 (plus 1) strategies of gaining exposure to your pages.
In summary, the techniques are:
#10 - Targeting Unmonetized Searches
#9 - Creating Controversy
#8 - Maps & Mashups
#7 - Event Coverage
#6 - Top Ten Lists
#5 - Online […]

Google announced that there is now an option to choose the category you want your Adsense campaign to be displayed in. This will allow specific targeting of the types of websites that you want your advertising to appear on.
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